What We Do
Consultation
Site Survey
Project Management
Design Solutions
Mockups & Renderings
Engineering
Space Planning
Prototyping
Procurement
Printing & Manufacturing
Installation
Brand Portals
Why Us
We deliver tailored solutions to meet your business needs with unmatched quality and attention to detail:
- Superior quality from our Michigan facility
- Personalized consultations tailored to you
- Expert design and engineering solutions
- Advanced tools to visualize your project
- Seamless program and project management
- Precision installation by our professional team
- Streamlined collaboration via brand portals
Our Team
Jim Whitehead
Founder and CEO
Rob Efurt
Chief Operating Officer
Ryan Silsbee
Chief Financial Officer
Al Hartmann
Director of Program & Project Management
Chris Moten
Sales Dev. & Performance Manager
Daniel Gonzales
Director of Innovation
Elizabeth Curry
Field Sales Manager, Mid Atlantic
James Truba
Information Technology Manager
Jeff Scott
Director of Product Development
Jennifer Zaraga
Financial Controller
Jessica Leonard
OEM Brand Manager
Joey Woodworth
Field Sales Manager, West
Kristofer Petruska
Millwork Production Director
Laura Perry
Field Sales Manager, Northeast
Leo Larkin
Facility Sales
Leslie McLain
Creative Director
Matt Doniger
Field Sales Manager
Micha Rowlings
Events Director
Nikki Hart
Field Sales Manager, South Central & Southeast
Scott Kenley
Field Sales Manager, South
Tyler Josz
Field Sales Manager, Midwest
Our Story
1996
Jim Whitehead opens iMBranded as a graphics company in Troy, MI.
1998
Produced and installed a first of its kind; grand format water tower wrap.
2000
First of 40+ building wraps for FCA/Stellantis headquarters in Auburn Hills, MI.
2004
Enters automotive retail space with branded facility design elements for Penske Automotive Group.
2007
iMBranded completes their first Chevrolet Detroit Grand Prix graphics.
2009
Roger Penske and Jim Whitehead became equity partners from 2009-2016.
2010
Diversified with addition of architectural millwork capabilities.
2011
First integrated millwork and graphics program with major luxury automotive brand.
2014
Awarded preferred vendor status for national millwork and graphics program for major automotive brand.
2015
Executed one of the largest building wraps in North America on GM Ren Cen in Detroit, MI.
2017
Launched first graphics subscription model with major automotive brand.
2018
Enters hospitality space with millwork and graphics for Daxton Hotel, Birmingham, MI.
2019
Launched iMBrite™ Edge and Dynamic fabric lightboxes to graphics portfolio of products.
2020
Launched Safely6ft.com in response to COVID-19 pandemic.
2021
Purchased and moved into a 140,000 sq. ft. facility in Troy, MI.
2023
Welcomed a new major automotive brand into our family of brands and expanded our program offerings with others.
Among those surveyed and responded, iMBranded received a 98% positive rating in our customer experience survey.
For our team, the communications with Joey Woodworth (iMBranded Field Sales Manager) and Jeffery Scott (iMBranded Director of Product Development), along with the meeting at your facility were very helpful in shaping our understanding of the exact requirements for each of the items provided with the iMBranded package.”