news

i.M. Branded helped to brand the Detroit Grand Prix

June 06, 2018
PONTIAC, Mich., June 5, 2018 – Race fans attending the Detroit Grand Prix on Belle Isle last weekend were surrounded by the work of i.M. Branded. From the grand two-story entryways to the brightly colored 10-foot maps, each piece was made by i.M. Branded to enhance the customer experience on and off the island. All together i.M. Branded produced over 250,000 square feet of material for the Detroit Grand Prix.
i.M. Branded makes a big impression throughout metro Detroit. The company has produced large format graphics for automotive manufacturers and dealers in Michigan and around the country with more than 7 million square feet of automotive graphic branding. In doing so, i.M. Branded has... read more

Founder and CEO Jim Whitehead reveals a company culture that has transformed an industry.

May 22, 2018
PONTIAC, M.I., May 22nd, 2018 - Built for Volume, Scaled for Service. One Dealership Customer at a time.
A key characteristic that highly successful dealerships share is their ability deliver an exceptional customer experience. The retail environment plays a vital role in creating this experience and immersing the customer in the brand. In today’s highly competitive market, the customer experience serves as an extension of the dealership’s marketing efforts. When properly designed and executed, every display element, furniture placement and artwork installation help engage customers, increase loyalty and close sales.
Many of the world’s most demanding manufacturers and dealer groups trust i... read more

i.M. Branded Announces the Hiring of Rob Trube as Vice President of Sales and Marketing

February 21, 2018
PONTIAC, M.I., February 22, 2018 – As one of the nation’s leading premium providers of OEM supported automotive dealership graphic and millwork solutions, i.M. Branded is continuing to expand its executive leadership team. The Pontiac-based company announces the hiring of Rob Trube to its executive leadership team as i.M. Branded’s Vice President of Sales and Marketing, a newly created position on the leadership team developed to support the company’s rapid growth. Trube will officially begin on Monday, Feb. 26, and will report to i.M. Branded Founder and CEO, Jim Whitehead.
“As Vice President of Sales and Marketing, Rob will lead sales and marketing efforts for the company”, said Whitehead... read more

i.M. Branded launches "IMB Magazine" nationwide

December 22, 2017
Distributed quarterly, this eMagazine was designed to feature recent projects, highlight industry trends and update readers on late breaking news from our Pontiac, MI headquarters.
With more than 20 years in business, i.M. Branded specializes in helping automotive dealerships maximize the impression of their facilities on their clients. State of the art technology, refined installation processes and direct relationships with the world’s top automotive manufacturers give i.M. Branded the ability to provide OEM approved graphic and millwork solutions to thousands of dealerships across the country. Unmatched attention to detail and a company culture built on minimizing disruption during... read more

i.M. Branded selected as furniture and graphic vendor for Jaguar Land Rover Project ARCH in the US

December 12, 2017
PONTIAC, M.I., December 12, 2017 – Michigan-based graphics and millwork solutions company i.M. Branded has been selected as a furniture and graphic vendor for the Jaguar Land Rover Project ARCH program. The recently introduced Project ARCH facility program, is a global Jaguar Land Rover corporate identity initiative that is expected to be fully implemented in the US by the end of 2023.
i.M. Branded recently completed its first Project ARCH facility for Penske Automotive Group (PAG) in Chandler, Ariz. This ground-up facility represents the most recent Jaguar Land Rover Project ARCH facility that has opened in the US. Western Region Account Manager Eddie Sanchez of i.M. Branded, worked... read more

i.M. Branded assists in $200,000 revamp of Troy High auto lab

December 05, 2017
Crain's Detroit Business - November 13th, 2017 
Troy High School has revamped its Auto Technology Lab with a $200,000 investment aimed at enhancing hands-on education.
The school, at 4777 Northfield Parkway, is hosting a ribbon-cutting event Monday for the renovated lab, which will support programs allowing students to earn Automotive Service Excellence certifications and mechanic credentials, according to a news release from the school.
The project was funded with a half-and-half combination of public and private investment, said Patrice Rowbal, communications specialist for the school district. David Easterbrook, president of Troy-based AME Vertical and founder of nonprofit Ashley's Dream... read more

i.M. Branded installs 20,000-square-foot graphic at FCA Headquarters

November 29, 2017
PONTIAC, Mich., November 20, 2017 – Michigan-based graphics and millwork company, i.M. Branded, printed and installed the gigantic building wrap that covers roughly 14 floors of the FCA US headquarters in Auburn Hills. The installation will be seen by an estimated 136,000 motorists each day from the nearby I-75 freeway.
Designed by Union Ad Works and produced by i.M. Branded, the eye-catching wrap measures 19,206 square feet and features the 2018 Chrysler Jeep Compass. It was printed minutes away in Pontiac using i.M. Branded’s state-of-the-art HP 3500 printer. i.M. Branded successfully accomplished installation of the artwork in just three days.
Since 1999, i.M. Branded has produced more... read more

i.M. Branded bringing jobs and innovation to Pontiac

June 12, 2017
PONTIAC, M.I., June 12, 2017 – Anyone driving on I-75 lately who glances up at the Chrysler World Headquarters and Technology Center has seen the work of i.M. Branded. The Michigan-based company creates the eye-catching 18,000 sq. ft. graphics that wrap the side of the building, as well as thousands of other unique graphic displays and commercial furniture for automotive clients across the country.
From its local roots as a small snowboard graphics shop founded by Jim Whitehead in 1996, i.M. Branded has grown into the nation’s largest provider of brand-specific furniture and wall art for automotive dealers to support OEM corporate identity programs. Now the company is expanding even further... read more

2016 Chevrolet Malibu Debut

January 15, 2016
Rochester Hills, MI, January 7, 2016 – i.M. Branded, one of the nation’s leading providers of brand-specific fixtures, furniture and large-format digital printing (wall art) for the automotive industry, has completed the installation of a building wrap promoting the new 2016 Chevrolet Malibu on Detroit’s Renaissance Center (Ren Cen), which will be on display for the first week of the 2016 North American International Auto Show through February 7, 2016.
The one-of-a-kind vehicle wrap features 115,000 square feet of material applied to the Ren Cen and includes 66 high-definition LED lights. The innovative vehicle wrap will include a first-of-its-kind, nighttime illumination feature, which... read more

Penske Chevrolet Transformed

January 21, 2015
Indianapolis, IN – Penske Chevrolet has been a staple in the Indianapolis, IN dealership landscape for a long time but it was clearly due for an update to modernize and match Chevrolet’s new image program. So parent company PAG turned to the dealership experts at i.M. Branded to help transform their facility.
With a goal to meet Chevrolet’s dealership requirements while at the same time creating an environment uniquely tailored to the building, PAG utilized i.M. Branded’s expert site assessment and design services. Penske Chevrolet was completely transformed into a thoroughly modern facility featuring all of the latest Chevrolet image program elements along with a strong dose of... read more

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