News

i.M. Branded assists in $200,000 revamp of Troy High auto lab

December 05, 2017
Crain's Detroit Business - November 13th, 2017 
Troy High School has revamped its Auto Technology Lab with a $200,000 investment aimed at enhancing hands-on education.
The school, at 4777 Northfield Parkway, is hosting a ribbon-cutting event Monday for the renovated lab, which will support programs allowing students to earn Automotive Service Excellence certifications and mechanic credentials, according to a news release from the school.
The project was funded with a half-and-half combination of public and private investment, said Patrice Rowbal, communications specialist for the school district. David Easterbrook, president of Troy-based AME Vertical and founder of nonprofit Ashley's Dream... read more

i.M. Branded installs 20,000-square-foot graphic at FCA Headquarters

November 29, 2017
PONTIAC, Mich., November 20, 2017 – Michigan-based graphics and millwork company, i.M. Branded, printed and installed the gigantic building wrap that covers roughly 14 floors of the FCA US headquarters in Auburn Hills. The installation will be seen by an estimated 136,000 motorists each day from the nearby I-75 freeway.
Designed by Union Ad Works and produced by i.M. Branded, the eye-catching wrap measures 19,206 square feet and features the 2018 Chrysler Jeep Compass. It was printed minutes away in Pontiac using i.M. Branded’s state-of-the-art HP 3500 printer. i.M. Branded successfully accomplished installation of the artwork in just three days.
Since 1999, i.M. Branded has produced more... read more

i.M. Branded bringing jobs and innovation to Pontiac

June 12, 2017
PONTIAC, M.I., June 12, 2017 – Anyone driving on I-75 lately who glances up at the Chrysler World Headquarters and Technology Center has seen the work of i.M. Branded. The Michigan-based company creates the eye-catching 18,000 sq. ft. graphics that wrap the side of the building, as well as thousands of other unique graphic displays and commercial furniture for automotive clients across the country.
From its local roots as a small snowboard graphics shop founded by Jim Whitehead in 1996, i.M. Branded has grown into the nation’s largest provider of brand-specific furniture and wall art for automotive dealers to support OEM corporate identity programs. Now the company is expanding even further... read more

2016 Chevrolet Malibu Debut

January 15, 2016
Rochester Hills, MI, January 7, 2016 – i.M. Branded, one of the nation’s leading providers of brand-specific fixtures, furniture and large-format digital printing (wall art) for the automotive industry, has completed the installation of a building wrap promoting the new 2016 Chevrolet Malibu on Detroit’s Renaissance Center (Ren Cen), which will be on display for the first week of the 2016 North American International Auto Show through February 7, 2016.
The one-of-a-kind vehicle wrap features 115,000 square feet of material applied to the Ren Cen and includes 66 high-definition LED lights. The innovative vehicle wrap will include a first-of-its-kind, nighttime illumination feature, which... read more

Penske Chevrolet Transformed

January 21, 2015
Indianapolis, IN – Penske Chevrolet has been a staple in the Indianapolis, IN dealership landscape for a long time but it was clearly due for an update to modernize and match Chevrolet’s new image program. So parent company PAG turned to the dealership experts at i.M. Branded to help transform their facility.
With a goal to meet Chevrolet’s dealership requirements while at the same time creating an environment uniquely tailored to the building, PAG utilized i.M. Branded’s expert site assessment and design services. Penske Chevrolet was completely transformed into a thoroughly modern facility featuring all of the latest Chevrolet image program elements along with a strong dose of... read more

A Sign of the times: Detroit gearing up for indycar history

January 09, 2015
DETROIT – (June 1, 2013) — The Detroit Grand Prix returned to Belle Isle last year after a three-year hiatus and this year’s return is nothing short of record breaking. Home to the epicenter of auto industry revolution, Detroit’s a fitting stage for the IZOD IndyCar Series to unveil their new standard in racing. The industry’s first double header makes it’s world-wide debut with the highly-anticipated “Dual in Detroit” where not one, but two Series races will take place Saturday and Sunday. If one record breaker isn’t enough, get ready for a heart pounding, never-before-seen, standing start when the green flag launches the track on Saturday. These history-making races are putting the Motor... read more

A trip down memory lane

January 02, 2015
AMARILLO, TX (February, 2013) – AutoNation is America’s largest automotive retailer with more than 43 million customers. For perspective, that’s equal to about 14 percent of the entire population in the United States. The group’s current initiative is to renovate all of their Chevrolet dealerships nationwide and Plains Chevrolet in Amarillo, Texas, is the most recent facility to undergo the coast-to-coast transformation.
i.M. Branded has worked with AutoNation on many dealership upgrade projects over the past few years. Which is why they were confident i.M. Branded could incorporate the auto group’s guidelines with the OEM image program to create a custom package complimenting and adapting... read more