AUDI PROGRAM OVERVIEW

From consultation counters and modern sales workstations to lounge seating and boutique point-of-sale elements, ASC furniture helps Audi dealers provide clients with the best retail experience in the automotive industry.

Carefully planned interplay of architecture, furnishings, shapes, colors, materials, and lighting defines the Audi customer brand experience, unlike any competitor. The result is an inviting interior atmosphere that supports robust sales, service and reception operations throughout the Audi dealershi

RECEPTION

The reception desk features a Black MDF base with Longline Silver panels to create a bag shelf. The top is glass with white underside coating. As guests first enter the dealership, they encounter the reception desk. The reception desk comes in multiple configurations designed to meet the client’s specific function. Each workstation comes with a storage pedestal and vented CPU cabinet. Additional storage is available in side cabinets at the end of the desk. Behind the receptionist desk is a Credenza with a brand wall in Longline Silver with a Silver Audi logo at the top. The credenza offers additional storage and optional fridge. It’s a modular system, so it can vary in length.

SALES DESKS

Audi sales desks placed through the sales floor just off the showroom room, are made with black MDF base, accented by Longline Silver legs, with an Egger White Porcelain finished top, featuring a frosted finish modesty panel. Desktops are available in two standard lengths, as well as other lengths and storage options.

CAFÉ & BAR

In the customer lounge area, the café bar is available in various lengths based on Black MDF modules, with a brushed chrome finish sink. Module options include refrigerator cabinets, storage shelving, sink cabinets, icemaker options, and trash cabinets that keep the area clean and trash cans hidden from view.

PARTS COUNTER

The retail parts counter and back credenza features Black MDF base and a Cameo White Corian top and black melamine ADA pull-out shelf. The counter and back credenza are wall-to-wall pieces, built according to site-specific needs. The counter is provided with a pedestal for each salesperson and based on the length of the counter. The credenza allows for storage with options for printers, trash & fridge..

RETAIL BOUTIQUE

Many boutique options are available to customize your customer retail space. Vitrines featuring a Black MDF base with locking storage cabinet, topped with a lockable glass case and shelving, available in three heights. Brochure holders with black MDF side panels, longline silver base, and brushed chrome selves will attractively hold magazines and sales material. Black MDF wall-hanging or free-standing retail displays units can accommodate various display accessories based on your dealership’s needs. Accessories such as glass shelves, mirrors, clothes rails, waterfall brackets or straight arms are available to display any retail items to customers. Black MDF wheel displays are available in wall-mounted or T-shaped freestanding options. Tires are mounted to wheel displays to show various hubcap options.

AUDI SPORT

In addition to the main facility components, there is also a dedicated section for Audi Sport. The Audi Sport sales area features Black MDF with red finishes available in both wall-mounted and freestanding options. The display panels hold a TV featuring Audi Racing images and a display case in black MDF and glass to display an Audi race suit, gloves, helmet and shoes, trimmed with red illuminated graphics for a pop of color. Desk and lounge seating options are available for a separate sales area. Also featured in Audi Sport is a freestanding illuminated rhombus, placed in the front window near the sport car to catch outside attention.

ABOUT I.M. BRANDED

With more than 20 years in business, i.M. Branded specializes in helping automotive dealerships maximize the impression of their facilities on their clients. State of the art technology, refined installation processes and direct relationships with the world’s top automotive manufacturers give i.M. Branded the ability to provide OEM approved graphic and millwork solutions to thousands of dealerships across the country. Unmatched attention to detail, and a company culture built on minimizing disruption during installation, make i.M. Branded the industry leader and quite simply, best in class

i.M. Branded’s relationship with Audi runs deep. Blending a unique modern look with top efficiency and quality, custom-built Advanced Showroom Concept furniture is designed to support sales and service operations throughout Audi dealerships. At i.M. Branded, we provide a custom millwork solution for the Audi program that touches all customer interaction areas. We create products that enhance Audi facilities from the minute their clients walk in the door until the moment they leave.

I.M. BRANDED’S APPROACH AS AN OFFICIAL PROGRAM VENDOR

Your satisfaction is the foundation for our success. We strive to create long-term client relationships by delivering the highest-quality products possible, featuring fit and finish that exemplifies the value of your investment. i.M. Branded’s unique hands-on, customer-focused approach from beginning to end of each project ensures that you will have a full understanding of the form and function of all the elements we are providing for you. We will walk through with you in detail how this investment will impact each area of your facility and enhance your customer experience. From our account managers to client services team to on-staff installers, our experts are committed to providing the best customer experience in the industry. This means our relationship does not end when the last desk or image is placed; instead we conduct an in-depth project closeout process, checking every detail after installation is complete, to ensure total satisfaction.

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